Advertising and marketing with web design, the cat’s meow in today’s business world. Yet, not all web designs are created equal. I’m certain you or someone you may know can attest to this.
A business without a website is almost impossible to find in this day and age. A business that doesn’t have a website associated to their business is harming themselves through loss of potential customers in an era where the internet can be search to answer questions almost instantaneously. Most people turn to the web for almost all their needs these days; due to the high use of the internet, it is imperative to have a website designed to not only be mobile friendly, but that will also be among the top results in a search for your business industry.
Contrary to popular belief, you cannot buy your way to the top of the search results, you must have a well-organized website with key words strategically placed. Artdell will create a professional image web design utilizing search engine optimization to help boost your business site closer to the top of search results. A well-organized clutter free user friendly web designed for ease of use by your clients and future clients. Not only can we create a web design customized to your business type, but we can utilize the other marketing and advertising elements you utilized us for. Such as, your logo design, photography, your brand, etc. We can incorporate all your marketing and advertising tools to be displayed in your web design. Hyperlinks incorporated into your web design and can be used to help your clients find specific information, purchase products, set up appointments, and so much more.
If you’ve ever seen a poorly designed website compared to a well-designed website you will understand the impression it can leave upon you in regards to a business’ reputation. A website showcases a reflection of your business and needs to be crisp, organized, clean, user friendly, easily navigated, as well as, displaying the right information your client may be seeking. In your personal web design of marketing and advertising needs you will see the passion of Artdell’s work shine through; the website we custom design for you and your business specifically will be unlike any other. We know you are proud of your business, we are proud to help you present your business in the most creative and professional way possible with our thorough knowledge and plethora of experience.
Research Driven Strategy for Web Design
Our Design Process
Our design process is as simple as 1, 2, and 3. Concept to completion web design and development. Precise to your requirements. Contemporary look, feel and functionality. Competitive price! Great offers! Ask us!.
Our experienced Project Managers learn about your needs, analyze them thoroughly to strategically plan your project.
We create the mock-up design to visualize your ideas and invite you to review it and provide your feedback to perfect it.
Shortly after your final approval of the design and your final payment, we will deploy your new website on WWW!
There are no lucky guesses in our process—just research-driven strategy. Because to drive revenue at your business and change in your industry requires a firm grasp of your goals, your customers, and the competitive landscape. We get past handshakes and introductions quickly (and nicely) so we can start brand, user, and messaging discovery discussions and exercises with you. Then we get to work diving into the data that will directly inform target personas, userflows, content strategy, content creation, brand positioning, and much more.
Armed with your goals and the users’ needs, the specifics of your marketing transformation begin to take shape.
Data and research only takes you so far. Strategy fills the gap between information and implementation—and it’s the basis of our creative process.
The strategy we recommend to you directly informs information architecture, userflows, UX, content strategy, messaging, and even content creation. It integrates user data and our deep knowledge of your market, but it all stems from our honest collaboration with you, the client. In fact, the best digital experiences are born from working together with the client toward our unified goal. We want you in our whiteboard room, writing on the walls with us—so at a certain point, after countless discussions and revisions, we stop defining ourselves as “client” or “agency” and become a single, cohesive team working toward a shared vision.
While many of us would consider ourselves weekend artists and writers, we are definitely not in the art business. Our experienced team of designers and writers works directly with content strategists to map out exactly how targeted personas navigate and ultimately reach a conversion point. Understandably, information architecture and user flows don’t usually command the attention as, say, a homepage concept. However, they’re crucial elements of our design process that allow us to create informed, interactive designs able to be weighed and scrutinized by standards beyond artistic merit alone.
Our developers work alongside the project’s lead designer and content strategist to strike the perfect balance between presentation and performance—ensuring the highest level of design accuracy and user experience. Often, this process is time consuming and requires all disciplines working together to not only deliver the most elegant and smooth experience possible but also to potentially unveil opportunities to boost the site’s performance.
From complex e-commerce solutions to utilizing third-party tools and APIs, we work to develop a website that flawlessly operates, reinforces your brand, and delivers on user expectations—all while accounting for nearly 15 million unique, often unstable website viewing environments.